10 Steps To Turn Your Skills Into a 6-Figure+ Income as a Business Advisor
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Apr 30, 2024
1. Discover what you're good at.
- You can't be good at everything. (good news: you don't need to be.)
- Ask others for candid "tell me if my baby's ugly" feedback.
- Listen for trends.
- At this point in life, you probably already know.
- Learn AI as quickly as you can.
2. Share your knowledge in public.
- Share your best, but not all of it.
- Share it consistently through social media, speaking, writing a blog, podcasts, networking, etc.
- Not all at once. Pick one and win a couple of clients first.
- Edify your employer and make your emerging brand valuable to them.
3. Attract people who have expensive problems and the money to solve them.
- Identify your ideal client avatar.
- Talk to as many as possible with no intent to sell. Just find out what their pains are.
- Find out what it's worth to them, financially and emotionally, to solve their problems. That's where your new income lives.
- Build and nurture your list of these people as fast as you can.
4. Create an irresistible offer.
- Make your solution easy to understand.
- Make the transformational journey clear.
- Remove the risk for the buyer.
- Create a clear call to action.
5. Think of sales as leadership.
- Salesmanship and leadership, if done correctly, are impossible to tell apart.
- Reframing sales as a leadership process is critical in order to sweep out the head trash about this.
- Use my leadership conversation framework.
6. Create a transformational experience.
- Prospects don't care about you. They care about themselves and their pain.
- They're living in an emotional whirlwind.
- Provide a transformation experience that is as easy and painless as possible to move them from negative to positive emotions.
7. Write a story about your client's transformation and the better life you helped them create.
- Social proof is powerful. Prospects are asking, "Who's gone before me and experienced the outcome you're promising?"
- Show them as many as you can.
8. Ask for referrals.
- The best time is when your client is happy in their new and better place.
- Create a referral system.
9. Repeat steps 1 through 8
- Refine the process using the PDCA framework.
- Focus on the 20% that creates the 80% of your results (most leverage.)
- Eliminate, delegate, or automate the rest
10. Live your life
- This one is all you have.
- Trust relationships are the only thing of real value in life.
- Build some that allows you to maximize the time you have with the people in your inner circle.
PS: When you're ready, here are two ways I can help you:
1. We're looking for skilled professionals and coaches we can train to help small business owners succeed. We pay the training costs. If you're currently a business advisor or coach, or you'd like to put your hard-earned skills to work as a business advisor and fire the boss for good, here's a video that explains what we're looking for.
2. I publish a weekly email newsletter each Tuesday for business advisors called "The AI-Powered Business Advisor." You'll get the latest AI tools and prompts, as well as easy-to-implement strategies for growing your business advisor practice. You can learn more here.